Nike SB Air Max Ishod

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Published 2024-01-05
Hey guys, thanks for checking this video out. In this video I compare a color way that hasn't released to the color ways in this video. That color way does appear to be releasing in the future. So its not the initial launch color but will be arriving to shops soon. I am not sure that Bluetile will be carrying that iteration of the ishod but we will be carrying a blue version of that color blocking. Does that make sense?

If I am not mistaken (Which I could be) the reddish orange iteration of the Ishod I show a pic of in this video will have a broader distribution than the Ishods we carry. So that one will possibly be seen in the mail chain skate shops where as the ones in this video are only available to more "Core" skate shops. This would explain why so many blogs are showing pics of the second iteration of the shoe as the "First look" version. Basically because when we as a core shop get the shoes its basically marketing via the shops and through core media outlets like thrasher and through nike team riders such as Ishod himself. Once the shoe is released to a broader audience so is the marketing. larger audience means larger marketing budget.

This is true in running or any other sport. The new tech goes to specialty stores before it reaches the masses. SO!!! If you're into trying new things and you want the newest tech... dont go to the mall. Go to your grass roots running store, your tennis shop or...... yup.... your locally owned skate shop.

thanks y'all! sorry for the confusion in this one.

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All Comments (21)
  • @michaelgrier6365
    I’ve been skating nothing but DC and Es reissues for several years now, but Nike has won me over with these for sure 🔥
  • @ThisxFate
    This is probably the best show nike sb has put out in YEARS in my opinion. This model is incredible
  • @ianm659
    Loved the first model cuz I have narrow feet, but I like the looks of these more with the air max bubble. Really looking forward to trying them out
  • @magikbullit1989
    Looks like they continued the heavy influence of the air max Darwin which btw Supreme is releasing an SB collab version of this year also! So stoked for these as well!
  • @skateorlie
    still extremely excited about the new NB 440 dropping but this is right up there on the list this year
  • @godtiermiku
    Man, I love these and I'm here for the rebirth of Janoskis too... Gonna be another great year for SBs
  • @ponmlk
    Drop in midsoles are always good since the featured cushioning isn't bottom loaded i.e. buried under few mm of foam or sitting in a pure rubber cupsole with nothing else. Air max I feel is better for a SB setup over the zoom bag SB insoles, the current SB zoom ones are rock hard and super thin anyways. The last time Nike did really good SB zoom cushioning was in the P-Rod signature shoes where they were top loaded or embedded right in the insole, there was also a good one where it had the ball zoom unit and the heel unit.
  • @SirEddieC
    i’m so hyped on these man. i’m coming at it from a sneakerhead’s perspective. bought multiple pairs of ishod 1s because it was so sick how he figured out hoe to mesh his first love (basketball and their sneakers) and his current love, skating + their sneakers. you can see references to jordan 5’s + air darwins in the first pair. the TWOS??! they killed it. leaning into the air max DNA like the air max 97 but, has a little bit of the pippen 3 too. this is just a really gorgeous + well constructed shoe. pulling up on my skate shop the day they drop!
  • @Ben.miller.11
    So glad to hear the fit is less narrow than the last ishod. I loved the look of those but could absolutely not wear them cause of the fit
  • I remember years and years ago watching ishod skate a Zumiez best foot forward and thinking "wow this dude is amazing" he took first and I think he was flow for Emerica at the time skating some Bryan Herman 2's? Look where he's at now. Incredible. Dude deserves it.
  • These new colors are alright but. The overall the tech in this shoe is very nice a lot of great features that the previous model didn't have. Which is always good to see actual changes being done vs just aesthetic changes that don't have any performance aspects. I think once they start rolling in some good color-ways they will look pretty dope visually.
  • @r00sterofwar
    I haven’t been excited for a Nike shoe in many a years (not even the J4SB cause reselling) I’m gonna own every pair I can to be honest. Such a dope vibe for a shoe that we kinda haven’t had in a while
  • Since the Koston 3 XT, this pair is the one that has implemented the best tech so far
  • @Cwilks_Kicks
    Super clean shoe . They did good with this one .
  • I think this shoe will be an early favorite of this year. When I first saw these, I thought Nike made themselves a Tiago 1010 or an early DC shoe Josh Kalis would've dropped in the early-to-mid 2000s. But they made it look great to skate in. And the more-true-to-size fit is music to my ears, because I was disappointed by the narrow fit of the original Ishod shoe. My heel was fine, but my toes were barely moving in the toebox, lol. I'm def going to get these, for sure.
  • @ekaram32
    Dang I couldn’t wait for these to come out since I was saw Ishod and Koston skating them a bit ago, and that’s good news that you are saying it seems to be a bit wider on the toe, that was my issue with the first shoe. Also I thought it was a Zoom bag but kinda pumped it’s an Air Bag. Definitely pumped to get these on feet and on board, awesome review David! 💙
  • @MRCY223
    I plan on getting a pair, the first ishods were really narrow so you explaining they feel wider is great
  • @marklewis35
    Those look great! I like the first ones but I find them a bit narrow so hopefully these will fit my feet a bit better.
  • @jaredlevine2002
    So amped to grab a pair to skate! Been waiting for these for a min.