Deion Sanders Breaks Down His Iconic Style, from Prime Time to Coach Prime | GQ Sports

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Published 2023-01-09
"I don't follow trends, I set trends. I make you look down at yourself when you see me." The legendary Deion Sanders is being inducted into our inaugural GQ Sports Style Hall of Fame. From "Prime Time" to Coach Prime, Deion breaks down the iconic looks that made him the style legend he is today.

To learn more about GQ Sports Style Hall of Fame, head to www.gq.com/shof

Director: Chris Smith
Director of Photography: Robbie Coblentz
Editor(s): Robby Massey
Celebrity Talent: Deion Sanders
Executive Producer: Traci Oshiro
Producer: Jean-Luc Lukunku
Associate Producer: Camille Ramos
Line Producer: Jen Santos
Production Manager: James Pipitone
Production Coordinator: Jamal Colvin
Talent Booking: Luke Leifeste
Camera Operator: Karley Thompson
Audio: Chad Robertson
Production Assistant(s): Mark Coblentz
Associate Director of Post Production: Jarrod Bruner
Post Production Supervisor: Rachael Knight
Post Production Coordinator: Ian Bryant
Supervising Editor: Rob Lombardi
Assistant Editor: Justin Symonds

With GQ Sports, the real action is off the field. Get an all-access pass to the world's coolest, most stylish athletes with original series like My Essentials, Actually Me, My First Million, Game Points & More. Watch a GQ editor try his hand at pro sports in Above Average Joe. And get an all-access look into how athletes shop, train, travel, and showcase their love of style, menswear, and sneakers.

All Comments (21)
  • @chriswilt208
    Don’t let my confidence offend your insecurities”coach Prime ❤🙏🏿🙏🏿
  • @Niq_PrimoCapo
    He was Drip before Drip had a Name... 🐐💯💯🔥
  • @ljthirtyfiver
    This man has charisma down to the psychology. He could either hustle you if he wanted or make you hustle whether you wanted to or not.
  • Quite simply this man is a force of nature. He was flashy but he kept his priorities and worked his a$$ off for his whole career. No drugs, alcohol abuse, abuse of women...just PrimeTime. What a guy.
  • None of those styles Deion were ever childish. They were and are still ALL Iconic and Classic🔥🔥🔥
  • @Gelly305
    “Curl look wet but its dry keep that in mind” 😂😂😂 his confidence is second to none
  • @Vonda618
    "Lettin'em know I was All-State in basketball too, in case they forgot."💪🏽😂😂
  • @nikolasdiallo
    “It looked wet, but it was dry” is such a hilarious line, and only Deion says it.
  • @BZ4MENT
    “We’ve never been one for peer pressure although we often put pressure on our peers “ goated 😂🐐
  • @willAruss74
    He definitely set trends style and fashion in his era 💯💪🏾
  • @KingloTRG
    He looked like all three of his sons in different stages of life
  • @SPXBearBULLY
    “We’ve never been one for peer pressure, although we often put pressure on our peers.” ❤ Like how does he come up with this stuff so quick 😂
  • @jsoul99
    I dont use this loosely ... Hes the GOAT
  • @LeeLee-nf5zy
    What Coach Prime exudes is CONFIDENCE not arrogance! He worked his hind parts off to be GREAT! I love his SWAG!
  • @xuxon24
    Two of the lines that I always love hearing about Prime is the look good play good and the curl looked wet but it was dry. That man is iconic and did Coaching right he went to a smaller team build them up and showed who he is as a player and that's good.
  • @eliporter3980
    I'ma a need a "the curl looked wet but it was dry" t-shirt 😂
  • @sofiyahBijoux
    I love this man’s confidence. He don’t need game, he is GAME ❤
  • @NateVHVT
    Listening to Prime talk about how he got around the smaller budget of JSU by using social media and his application of it to recruit. Primes a smart man and willing to accept and adapt to the times.