Food Theory: Coke is Making BAD Drinks on Purpose?!
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Published 2022-04-30
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Theorists, do you remember Crystal Pepsi? It was the clear soda no one really asked for and then it was brutally taken down by Coke. We all know about the epic, unending battle between Coca-Cola and Pepsi and this is but a chapter in that saga. Get ready for the story of how Coke killed Crystal Pepsi.
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Credits:
Writers: Matthew Patrick and Justin Kuiper
Editors: Danial "BanditRants" Keristoufi and Alex "Sedge" Sedgwick
Assistant Editor: Caitie Turner (Caiterpillart)
Sound Editor: Yosi Berman
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#Coke #Pepsi #Soda #CrystalPepsi #DietCoke #TasteTest #CokevsPepsi #TabClear #FoodTheory #MatPat #GameTheory #FilmTheory
All Comments (21)
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My mom definitely fell for the βclear drinks are healthyβ when I was a kid. The only soda I was allowed for a long time was sprite because it was βhealthierβ than my preferred orange Fanta soda
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Matpatβs soda knowledge and passion is unparalleled
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Clear = healthy Soda Companies : adds clear dyes. People : get sick Soda : you wanted clear
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I work for PepsiCo. The reason why Pepsi cut Crystal back in the 90s was due BOTH a lack of sales and an overarching number of products and the company trying to scale back on that to save $$$. Crystal Pepsi didn't hit the required volume for a permanent product to stick around. Thats why it's considered a novelty drink to us now, much like Pepsi Blue. It'll come back from time to time, but it'll never be permanent.
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I miss Crystal Pepsi. I got a ton of it when they revived it temporarily in 2016. I hope they bring it back permanently some day, because I think it was awesome.
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Hey Matt. I got covid a while back, so I was eating a lot of chicken noodle soup, and it got me thinking: why do eat chicken noodle soup when we have a cold (or something similar) does it actually help with the symptoms? Boost our immune system? Or is it just placebo? Better yet, deliberate marketing. This felt very much like something I would see food theory, so i would be super interested if youβd make a video around the subject
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This entire episode was like a detective movie, and I loved it.
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To be fair, Fruitopia may not be available in the USA anymore, which this video makes be think is the case, but it's still very much available and popular in Canada. Sold at all grocery store outlets and most fast food places. I love the blue one with Watermelon and Blueberry myself lol
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It's interesting that New Coke ALSO has a "actually a genius marketing move to make people miss the taste of old coke" conspiracy theory surrounding it. Makes me think that marketing dude's just been on damage control for the last few decades.
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Dear Matpat: I regret to inform you that when you said "fruitopia was off the shelves less than a decade later," my local walmart & safeway in Canada still sells fruitopia rather well on their shelves. Sincerely, a canadian
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Alright Matpat, I'll rewatch these specific vids to enterain whatever game you're playing.
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6:49 - The best animation Iβve seen in a LONG time! π
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Can we please give the editing team the love they deserve? I literally can't be only hearing those vids, I have to watch em, because the edits are just too funny
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Sprite is one of the few "clear soft drinks" in existence as of today at least
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I hope they bring crystal Pepsi back. It was me and my dad's favorite πππ
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A few years ago the dollar general near my town started selling crystal pepsi (ig they started production on it again or smth) and my mom was on the clear soda kick (for me, she was still allowed pepsi and coke) and ngl I loved it. I honestly miss it. It was only around for a few months but it was my preferred drink at the time and if it were still around it would probably still be.
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Fruitopia was actually never taken off shelves up here in Canada and actually sells reasonably well if my experience in retail has any validity, it actually exceeds minute-maid in a few places.
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I never knew fruitopia was taken off the shelves in the US. Here in Canada it sells reasonably well and even McDonaldβs have them in their soft drink machines
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I have no idea who's responsible for soundtrack but the song tha starts around minute 11 is freaking awesome!!! Btw amazing episode, like every over on this chanel.
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4:20 he made a unintentional pun here
