Rick Rubin's Tips for Creative Growth

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Published 2023-05-28
Fresh off the release of his book, The Creative Act: A Way of Being, Rick Rubin sits down to share his approach to creativity and creating great work.

Throughout the interview, Rick reveals how to live in a more creative way, manage audience expectations, and find success through experimentation.

Hope this video finds you when you need it the most. Drop a comment to share what resonates.

- Glo


0:01 - On creative progression
0:27 - Take control of your life
0:53 - Living in an artful way
1:45 - Why the audience comes last
2:14 - On audience expectations
2:58 - Is it better to be different?
3:21 - Understand differing perspectives
3:30 - When to break rules
4:03 - Tunnel vision
4:17 - Finding paths to success
4:46 - The importance of experimenting
5:36 - Creative burnout
6:05 - Limit distractions
6:31 - Remove self-doubt
6:51 - Put in the work

All Comments (21)
  • @TeezyK
    "Never say you can't do it, you haven't done it yet" - Rich Rubin
  • ‘Rules are there to establish an average behaviour’ There’s a lot to think about in that line.
  • @brushstroke3733
    Rick Rubin is such a wise creative person. All the interviews he's been giving lately are some of the true positive aspects of modern technology and social media. So glad for "content" like this.
  • 2:00 "the thing that the audience wants is the best thing they can get" OMG this totally changes my mindset about perfectionism.
  • @dmtdreamz7706
    It puts you into a state where nothing matters in a good way. You truly don't give a shit about anything and you're just happy as fuck as a result, because nothing matters. Nothing matters, nothing means anything, there's nothing to do, there's no point, there's no goal but there's also no boredom, there's no negative meanings attached to the meaninglessness, it's just perfectly meaningless and it's awesome. You're basically just like sitting like a cat on a windowsill enjoying whatever experience is before it, just being and it feels amazing. 🦄
  • rick, if you ever read this, i want you to know that you have changed my life for the better. the way you look at everything and then explain it so well, in a way that i understand and am actually able to apply, to myself personally, is life changing, for me, personally and on a very real level. i'm using my hobby as art, and am finding success more and more each day with putting in the work and effort, all while having the time of my life. i'm finding success in what i love to do, and it's becoming slowly a dream come true, and your advice has been the spark that started it. i'm designing a tattoo to get as a tribute to you. i hope you get to see it one day. thank you.
  • Hi you make perfect sense I’m just getting into painting I’m 75 years young lol I’m much better than I thought it’s so freeing 😊❤❤❤
  • @godoggo407
    Rick Rubin you talking is what is in my head. This comes with living and observing. Being in tune with yourself and the world around you .
  • What a blessing to so many people, this man has been. Just so many different walks of life he is the definition of what a human should be. Non-judgmental, not in ignorance nor a racist bone in his body, he truly is one of the greats & someone to look up to
  • Thank you for uploading such great content! I find it very helpful for my journey.
  • @javier987
    2:16 resonated really strong with my convictions. Expectations are based on a previous result, and thus are limiting to any professional or artistic creative effort. The only way to provide with awe and novelty to the audience is by performing in spite of their pre-conceived ideas.
  • @jayarikishii
    Key insights 🎨 The question for artists is not whether they are the next da Vinci, but whether they are improving every day and striving to be the best they can be. 💡 We have the power to make different choices in our lives and change things that aren't bringing us joy or happiness. 🎨 The audience comes last in the creative process because making something for someone else undermines it. 🎨 Sometimes, breaking the rules is necessary to create something special in art. 💡 Trying a completely different way can lead to creative growth and prevent limiting beliefs. 💡 The creative spirit is eternal and forever, and engaging in different creative practices can improve them all. 🎶 Don't wait for perfection, just start creating and practicing - "There's nothing that you can't do you may not have done it yet." TLDR: Artists should focus on improving their skills and striving to be the best they can be, rather than comparing themselves to others or seeking validation from an audience. 1. 00:00 🎨 Continuously strive to improve as an artist every day. 2. 00:25 💡 We have the power to make different choices in our lives to bring joy and happiness and to live in an engaged and artful way. 3. 01:16 🌱 The way we live impacts our ability to create, and putting the audience first can water down our art. 4. 02:57 🤔 Different doesn't always mean better, but it's not necessarily worse either; you have to experience it to know. 5. 03:25 👁 Break rules and go beyond norms to create something special in art, and don't lose perspective while doing so. 6. 04:19 🌱 Trying different ways and experimenting with new palettes will help you grow creatively and find what works best for you. 7. 05:30 💡 Creativity is eternal and forever, and engaging in different creative practices can improve all of them, with energy being the first thing to top out. 8. 06:33 🚀 Believe in your potential, practice consistently, and treat your creative pursuits as a hobby to grow and share your wo
  • @paranoidpimpp
    if i could just have one in person conversion with Rick, it will help my life soo much
  • @PhoenixWave23
    thank you =) great composition of valuable nuggets of thought :)
  • @Fuckitall424
    The audience part helps me thank you Rick. Gotta do it for me.