Why YouTube's Biggest Star Quit (Liza Koshy interview)
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Published 2023-06-30
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I asked Liza why she left when she was on top of YouTube, what it was like hosting the Met Gala, voice acting in the new Transformers movie, and how she's applying her skills as a host, actress, and director. Who knows, we may just see Liza on Saturday Night Live soon enough.
Thank you to David Hausen and Surreel Films for filming this shoot. Check them out here: www.Surreel.com
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00:00 - 0:34 What happened to Liza Koshy?
00:35 - 05:34 Liza's Creative Process
05:35 - 09:30 Becoming a "Single-Person Studio"
09:31 - 13:54 Filming Process: Liza vs Vogue
13:55 - 17:10 Liza's unique approach to hosting Met Gala
17:11 - 20:48 Taking up more space
20:48 - 21:47 Thank You flavrs
21:48 - 24:00 Who's ignoring Liza Koshy?
24:01 - 28:45 What people didn't see
28:46 - 31:20 Creating in groups vs solo
31:21 - 35:20 What can YouTubers learn from Hollywood? Vice versa?
34:00 - 36:00 "I've said no to large sums"
36:01 - 37:44 How big is your team?
37:45 - 38: 33 Thank You Creative Juice
38:34 - 41:01 Liza's Vocal Impressions
41:02 - 48:08 Liza's Big Goal...and Obama's advice
#lizakoshy #lizaondemand #willsmith #daviddobrik #vlogsquad #saturdaynightlive #snl #LizaKoshyToo #MetGala #Vogue #Vogue73Questions #73Questions #youtube #creator #vine #lilysingh #emmachamberlain #transformers #youtubeoriginals #helga #jet #issarae #quintabrunson #creatoreconomy
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ABOUT JON:
One of few marketers to work at both YouTube and Instagram, Jon Youshaei has been featured in Business Insider, Time, and Inc Magazine and known as the "Creators' Creator"
During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and brands to grow their audience and their incomes. During three years at Instagram, Jon helped build their creator team to empower even more creators to grow and monetize.
Now a creator himself, Jon has garnered 500K+ followers, 300M+ views, and has interviewed Logan Paul, Paris Hilton, Terry Crews, Charli D'Amelio, Danny Duncan, Mark Rober, and more. He's been sponsored by top brands like American Express, HubSpot, Fiverr, and Microsoft and got signed by Gary Vaynerchuk to his speaking agency, VaynerSpeakers.
Jon is also a sought-after advisor, investor, and speaker who serves as a Head Creator Advisor for TubeBuddy (analytics platform used by 9M creators), and recognized by NPR as one of the best commencement speakers since 1774 alongside Steve Jobs, Oprah and John F. Kennedy. He has also been Forbes 30 Under 30 and LinkedIn named him as one of their Top Voices on the platform.
All Comments (21)
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Honestly this is probably the most interesting channel on YouTube right now. These videos really show the insights of so many industries at once. It’s awesome
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THANK YOU for letting her talk, a lot of interviewers cut people off and it's SO annoying
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Liza Breaking down walls for female creators like a boss ❤
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Liza feels like the new age like… Nickelodeon or Disney star that you are so happy didn’t lose themselves and their values. I’m so proud of her. ❤️
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The YT algorithm recommended this me and now I know why…. Liza is beyond inspirational ❤
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I’ve met Liza Koshy in person! I noticed her across the restaurant while having dinner. Then bumped into her outside. She was said “What are you guys celebrating?!” My partner said “Our anniversary!” Then she looked at both of us and said “When is ours?!” So funny and a sweetheart! Super grateful for you! ♥️
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This interview is great.
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Met Liza for the first time in a talent shuttle (glorified golf cart) as she was transitioning from Vine- we had no idea who each other was and her energy/positivity toward me (a total stranger) is what made me a fan. Eager for the day when she makes her next YouTube post:person-turqouise-waving:
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Liza has always been my biggest inspiration. I'm a creator from Vietnam, and I literally learned English through watching Liza's video when I was in 7th grade. I'm already in college now, and even got a scholarship to study in the US thanks to all the joy and motivation Liza gave me when I was younger. And amazing interview to walk through Liza's brain, creative process. Thank you Jon for your insightful questions - I learned so much in 48 minutes. Grateful for you both!
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Hard to believe she's only 27. So thoughtful and wise beyond her years!
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she’s so well spoken and self aware u can tell she’s done a lot of inner work
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I believe this isn't being pushed up by the algorithm, this interview was much needed. Thank you Liza and Jon.
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She’s such a first class kind of human. You don’t find many like her, a true one of a kind.
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As a teenager, i always felt like the world was going to end in a minute and all my problems felt like they were getting worse, until i found Liza Koshy one night. Little did she know how that one video is what i needed the most, and she cracked me up so hard, i needed those kind of tears to fall instead. I'm currently 29 and seeing her evolve into her highest self is absolutely breathtaking. She is so humble, She is forever my reminder of who I truly want to be even if no one else around me is.
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Liza has so much of my respect. She's a natural born entertainer and a really inspirational person.
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this interview was AMAZING! though I haven't watched Liza in years, she's still so incredibly humble and intelligent. Jon did great interviewing as well, they flow very fluently together
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I always knew she was witty which takes a lot of intelligence but she's so methodical and self aware. Really cool interview!
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I love how comfortable looks Liza in this interview, well done Jon 🙌
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Love this and you guys ❤
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What I love for Liza is that unlike many creators she doesn't look down on her past. She's giving credit to her vine era and youtube. I think I never heard the woman say a single negative thing about herself OR anyone else.
