Ep# 13 | WTF does it take to Build Influence Today? Nikhil w/ Nuseir, Tanmay, Prajakta & Ranveer
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Publicado 2023-11-19
In this episode, Tanmay Bhat returns to the podcast for the third time! He's worn many hats over his long journey, from a TV writer to a comedian to an ad maker, seamlessly integrating all those skills across his social media platforms. Ranveer Allahbadia, aka BeerBiceps, started off by educating people about fitness and has evolved to having deep discussions about topics he’s curious about through his podcast. He’s a natural at making people feel comfortable and getting them to open up (as I’ve experienced on his podcast).
We're also joined by Prajakta Koli, who's carved out her own unique space in the world of content creation, with her work extending from social media to OTT platforms and even Bollywood! And Nuseir Yassin of Nas Daily, known for making 1,000 one-minute videos in 1,000 days, is now also transitioning into the offline world with events, experiences, and businesses for his community.
From the skills and tools one may need for building distribution to the nuances of understanding the Gen-Z mindset, we’ve got it all covered.
#NikhilKamath: Co-founder of Zerodha, True Beacon and Gruhas
Follow Nikhil here:
Twitter x.com/nikhilkamathcio/
Linkedin www.linkedin.com/in/nikhilkamathcio
Instagram www.instagram.com/nikhilkamathcio/
Facebook www.facebook.com/nikhilkamathcio/
Koo www.kooapp.com/profile/Nikhilkamath
#TanmayBhat: Co-Founder of AIB, Comedian, Content Creator, and Investor
Follow Tanmay Here:
Twitter twitter.com/thetanmay
Instagram www.instagram.com/tanmaybhat/
Facebook www.facebook.com/tanmaycomedy/
Linkedin in.linkedin.com/in/thetanmay
Youtube youtube.com/user/tanmay316
#RanveerAllahbadia (Beer Biceps): Content Creator, Podcast Host, and Co-Founder of Monk Entertainment, Level Supermind, and BigBrainCo.
Follow Ranveer Here:
Twitter twitter.com/beerbicepsguy/
Instagram www.instagram.com/beerbiceps/
Facebook www.facebook.com/ranveerallahbadiaofficial/
Linkedin www.linkedin.com/in/beerbiceps/
Youtube / @ranveerallahbadia
#PrajaktaKoli (Mostly Sane): Content Creator, Actor and Comedian
Follow Prajakta Here:
Twitter twitter.com/iamMostlySane
Instagram www.instagram.com/mostlysane/
Facebook www.facebook.com/MostlySaneOfficial/
Youtube / @mostlysane
Blog mostlysane.in/
#NuseirYassin (Nas Daily): Content Creator, Author, and CEO at Nas Company
Follow Nas here:
Twitter twitter.com/nasdaily/
Instagram www.instagram.com/nasdaily/
Facebook www.facebook.com/nasdaily/
Youtube / @nasdaily
Linkedin www.linkedin.com/in/nyassin/
#SocialMedia #ContentCreation #Viral #wtfispodcast #WTFiswithNikhilKamath #Tanmaybhat #BeerBiceps #Prajaktakoli #NasDaily #Youtube #Influencer #Instagram #Twitter #facebook
Time stamps:
0:00 - Getting Started
2:00 - Prajakta's Introduction: How she started content creation
5:40 - Role of Youtube in her career
7:40 - Status and hierarchy in Content Creation and OTT World
15:00 - Is Content Creation as a long term career?
21:18 - Tanmay's journey
25:56 - How is Ranveer in real life?
29:00 - How is it like hanging out with Tanmay?
32:22 - Are we going to have a creator president?
37:00 - Authenticity for creators
42:00 - Dealing with online hate
46:40 - Hacks to go viral every year
48:15 - Nusier's talks about the Israel-Palestine situation
54:00 - Ideal way to build distribution: business vs brand deals vs community
59:30 - Building distribution for employment
1:00:00 - How big is the creator economy?
1:05:00 - What works in India?
1:08:00 - Ranveer’s Journey with Level (Meditation App)
1:10:33 - Content Strategy and Posting Frequency
1:18:20 - Summary of relevant point
1:19:45 - Viewer Retention Strategies
1:30:24 - Understanding the Gen-Z Mindset
1:40:30 - Nuances for content creation today?
1:47:00 - What works today? Mission-driven content, Vlogs and more
1:56:50 - Regional language content and tools for creators
2:05:00 - Why do creators Virtue Signal?
2:07:50 - Right way to collaborate with creators
2:11:25 - Strategies: Thumbnail and Titles
2:19:50 - Practical hacks and advice for creators
2:27:40 - How much money do creators make?
2:42:25 - Longevity and brand deals
2:48:47 - Importance of owning the audience
2:53:45 - Tools and resources for creators
2:56:00 - Incentivizing your team
2:58:15 - Does how they look matter? (make-up, clothes, etc)
3:00:45 - How to stay relevant
3:04:15 - WTF Fund
3:06:56 - Reacting to old videos
Todos los comentarios (21)
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Tanmay Bhatt is really a genius guy... He presents himself as a silly guy so effortlessly that's what makes him special... After the fall of AIB .... Within a span of 2-3 years he again raised like a phoenix... He is the example who proves knowledge is power... His content game is so strong and he always knows what set of audience to target❤️ Huge respect
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Dude, Tanmay and Nas are like those extremely knowledgeable seniors we all know.
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Tanmay is like the pioneer of India content creation he knows it more than anybody like in panel there's a huge difference between ranveer prajkta and tanmay knowledge about market
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I admire Prajakta for asking what she does not know without feeling embarrassed. It just shows her willingness to learn.
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Loved the conversation with you all! Thanks for having us Nikhil!!
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Tanmay actually went beyond anyone's expectations in this podcast. Just proves that he is not just random some comedian reacting to memes.
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Prajakta had no substance but she didn't pretended otherwise and stayed silent and curious which I admire.
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Tanmay's understanding is soo.. deep, Prajakta had little substance only but kudos for being curious and not brag some useless stuff like Ranveer. Nas is extremely blunt about putting out his opinion and had great information to share. Nas and Tanmay could do another 5 hours of session and can still bag our attention. Note : Thanks to Nikhil for making them talk the exact way how a novice youtuber wants to hear
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Nuseir has owned this podcast. The only person who came close to match his energy was Tanmay. Both of their opinions and insights were technical and just pure facts. A piece of art!
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I am a Polar bear from Antarctica and I love Nikhil's podcasts. Once my friend, an Indian penguin, was watching this and since then I can't stop listening to it.
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Nas and Tanmay were absolutely sublime!!! Just superb!!! I’m in my 30s and I don’t care for content creation at all but they ensured I listened to every word of theirs with rapt attention!! So intelligent! Prajakta barely made 2 good points and Ranveer came across as that kid for whom Nikhil was actually asking the questions for!! He was so naive and never gave any substantial answer even once!
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The shallowness of Ranveer's understanding of what is happening in this world has been exposed. Tanmay's understanding of the digital space was an eyeopener. Freaky Friday vibes!!
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Tanmay Bhatt is the ultimate OG of understanding the evolution of internet
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"The opposite of love isn't hate, it's indifference". This line will forever stay with me❤
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Tanmay is an absolute genius. It gets hidden in his eccentric personality, but boy does he know stuff!
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Never had I ever thought, I would go through a 3hr podcast at a stretch. So much insightful and knowledgeable from some of the best people in the field. Nikhil is one of the rarest podcasters who is doing something really great by bringing the best people to his podcast.
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This podcast made me realise we seriously need a good female youtuber. If Prajakta is the best one out there,its high time some new people come
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I’m just jealous of the editor at this point who got to hear the entire conversation raw and uncut
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Big shoutout to Nas and Tanmay!! These two were lit!!
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Just loved it..Nikhil was truly genuinely inquisitive and Tanmay was brutally honest
