Why Dude Perfect Rejected Budweiser

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Published 2024-02-05
‪@dudeperfect‬ spoke to me about turning down a brand deal with Budweiser, instead committing to family friendly content.

That decision’s led to trust with both parents and brands. Dude Perfect has since partnered with Make-A-Wish, launched toys with Nerf, released a new product line with Walmart, and have now announced the Dude Perfect Streaming app.

Full interview out now.

Edited with ‪@opusclip‬

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#DudePerfect #trickshots #youtubers #creators #interview #Nerf #Walmart #DudePerfectWorld #DudePerfectApp #creator #ragemonster#tylertoney #garretthilbert #codyjones #cobycotton #corycotton

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ABOUT JON:

One of few marketers to work at both YouTube and Instagram, Jon Youshaei has been featured in Business Insider, Time, and Inc Magazine and known as the "Creators' Creator"

During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and brands to grow their audience and their incomes. During three years at Instagram, Jon helped build their creator team to empower even more creators to grow and monetize.

Now a creator himself, Jon has garnered 500K+ followers, 300M+ views, and has interviewed Logan Paul, Paris Hilton, Terry Crews, Charli D'Amelio, Danny Duncan, Mark Rober, and more. He's been sponsored by top brands like American Express, HubSpot, Fiverr, and Microsoft and got signed by Gary Vaynerchuk to his speaking agency, VaynerSpeakers.

Jon is also a sought-after advisor, investor, and speaker who serves as a Head Creator Advisor for TubeBuddy (analytics platform used by 9M creators), and recognized by NPR as one of the best commencement speakers since 1774 alongside Steve Jobs, Oprah and John F. Kennedy. He has also been Forbes 30 Under 30 and LinkedIn named him as one of their Top Voices on the platform.

All Comments (21)
  • @willsheehan4456
    I grew out of them but all respect 🤘🏼love what they do
  • @thesleeper1974
    Respect. They get a lot of hate for being almost “too bigtime” but sticking up and standing by your morals is commendable. They all seem like good dudes, and have built a very good thing in DP
  • @jacksonstrelo514
    These guys were a memorable part of my childhood. Huge respect
  • @joshbehehe
    “Some beer company, I think it was called like Budweiser “
  • @user-py2nw8bp1i
    Man dude perfect is the gold standard of YouTubers, consistent content good quality and an overall good vibe.
  • @robertkent6900
    My mom and I watched their videos all the time together when I was younger.
  • @nsp51frio
    These dudes been doing it since I was like 18, I’m almost 30 now😂. Much respect. Class act guys and quality content for the younger gen. Props
  • Pay you in free beer? First time I heard something worse than "I'll pay you with free exposure". I hope they said that they'd pay them too.
  • @MrLemonadefreak
    Im currently going through an old Dude Perfect binge while im off work with an injury, and these guys are just the best. Yeah, there are parts/vids that are a little too kid focused, but thats fine, you can always fast forward 😂
  • @justinnsmma11
    I started watching them when I was so young I loved the stereotypes videos. But then as I got older there content got even better and better and now I’m 21 and still come back to dude perfect to watch them bc it’s genuinely good and fun
  • @cin_cinn_atus
    Took my boy to their show in Indy last year and gained tremendous respect for the type of entertainment they provide.
  • @gagehorton6110
    Ahhh being a teenager and watching dude perfect after school lol
  • @JayHendrickBeats
    I pulled up one of your guys’ GLE’s last year at work, made me start watching y’all again. Brings back good memories
  • One of the few content creators me, my younger siblings, and cousins collectively enjoy watching together
  • @Matty217
    Respect. It’s easy to take the cash but admirable to work with brands you align with.
  • @ethanyosua
    You should have asked Dude Perfect if they’re going to do a video with Mrbeast
  • I grew out of them quite a while ago but I’d absolutely recommend to my nephews and my son if they are still around in 5 years.
  • @yer6900
    easily some of the most legendary guys ever in terms of youtube