Balenciaga 53rd Couture Collection, Immersive Experience

Balenciaga
Balenciaga
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Published 2024-07-26
Presented in Balenciaga’s historic couture salons on avenue George V, rediscover the 53rd Couture Collection through an immersive experience. This new vantage point positions the viewer as a front-row attendee.

Experience it fully on the new Balenciaga | Apple Vision Pro App, available on the Apple Vision Pro App Store.

“This couture collection is a tribute to subculture dress codes as important influences of my fashion vocabulary. I chose four permanent components of Cristóbal Balenciaga’s last two decades of collections and applied them on my design aesthetic to create a bridge between Balenciaga’s signature elegance and silhouette and my own personal style.” —Demna

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