This simple idea changed FMCG Market forever | CHIK Shampoo Case Study
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Publicado 2021-05-11
In this video, we will understand the concept that brought about this revolution.
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#chikshampoo #sachetrevolution #cavinkare
Todos los comentarios (21)
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Correction @6:08 It's 36p increase and 76% increase in cost!
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Found this channel by mistake, best mistake ever.
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Dislikers were his classmates, who used to score more than him..
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This guy's literally liking and replying to every single comments. Hats of man, you deserve a million subscribers within six months 🙏
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I still remember that before around 10 years a free Shampoo packet of 2₹ or a small toothpaste or small hair oil bottle used to come free in the Special Sunday newspaper in Gujarat (don't know about other states) sponsered by the manufacturing company. Btw you are going to rule YouTube in the upcoming 2-3 years🔥🔥🔥 keep it up👍
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The way you narrate the case studies, these great ideas seem greatest
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One day we will be looking at a case study of how this YouTuber went from a few thousand to a million subscribers so quick.
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Now I’ve started feeling that there’s absolutely no need to get an MBA. I’ve always thought of going for it after my B.Tech, but I am learning the most valuable lessons from your videos. Please keep making more such videos and motivate all the entrepreneur minds of India. Thanks a lot !!
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Dude, your how to skyrocket your productivity and concentration video has literally changed my life. Can't express how thankful I am.
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Now a days small cococola bottle price is more than the big cocacola bottle 😂
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Hi everyone, Drop a comment about the lessons you learnt from this case study. Would love to know what you extract from these iconic strategies. Thanks for watching Cheers Ganeshprasad
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Ideas at the Unexpected time and Unexpected ways = Turning point of life ❤️
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I'm just thankful this channel came into my feed a week ago.
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Once I saw your first video, I was just hooked onto your channel. Your storytelling skills is really your USP which is amazing.
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This is so True. I can relate to this as recently when I went to a kirana store nearby to fetch some household items, I observed that the lower segment people actually asks the shopkeeper for a string of 10 sachets of oil, shampoo etc. instead of buying up a bottle of the same.
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I recently read this case study for one of my Marketing classes at IIM-A. We discussed BOP and how sachets were revolutionary in the rural market but the way you narrated this story, it gave me a different perspective to look at it. Love your videos!
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The way you speak English is Just Great Man. ❤
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Your English can be understood by even a kg student😎
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I think this channel has been the best thing that happened to me in 2020. I wish you all the success and I feel privelaged that I get access to this premium content by literally paying nothing
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Watching your every single video and it actually feels like getting wiser with new learning points. 🙌🔥
